Severe Weather Conditions on BC’s Highways Again

Coquihalla Highway




On Thursday, December 29th, Environment Canada issued snowfall warnings for a number of major highways in British Columbia.

One of the affected highways is Coquihalla. More than 30 centimeters of snow has been expected between Merrit and Hope. Some vehicles were left temporarily stranded after the highway was shut.

Drivers were told to take care on the roads and ,if all possible, to wait till Friday to travel. Most likely conditions will worsen again on the weekend.

For more info, check out:

For up to date conditions, please go here:

Importance of Road and Information Signs

The roads in northern British Columbia can be complicated to navigate. In fact, they are somewhat famous for their ever-changing conditions. For example, the northern BC climate means that water can quickly turn to ice. Also, the state constantly works to keep the roads in working order. As far as safety is concerned road signs are crucial in regards to marking road works and cautioning of areas prone to changing weather conditions.

Four Different Road Signs

Another factor is the diverse terrain that these highways cross. For instance, BC Highway 16 starts in the Rocky Mountains and traverses the province, all the way to the ocean. Often straight long sections of road can quickly become winding mountain passes. BC highways often pass through country towns causing speed restriction to drop from 100km to 50km rapidly. Road signs are able to warn drivers of these geographical landmarks and changes in speeds, allowing them to adjust to the changes in advance.

BC is also known for its beautiful flora and fauna, each year thousands of tourists crisscross the beautiful landscape via the BC roadways. The tourism industry obviously relies on this infrastructure. Not only do road signs help with safety, but they also serve to direct and inform the tourists utilizing the roads. Signs conveniently mark the locations of Tourist Centers, Rest Stops, and Gas Stations. Private businesses like Cafes or Hotels can also utilize informative road signs to increase business and customer awareness.

Three Info Signs - Entering Smithers BC

The BC province also contains a network of private roads that are operated by logging and mining companies. Often, these companies also need to sign landmarks, give directions and warn of hazards. When you take into account tourism and private industry, you can see how vital road signs are to both the public sector and the private sector.

With the obvious advantages of using road signs within the private sector, it is of interest to some companies to have their own signs made. This raises the obvious question of where a business can have quality signs created. The business epicenters of BC include both Prince George and Vancouver, and both of these cities will be sure to have companies that create information signs. However, many businesses are situated close to the Alberta border and may be better off using the services of an Edmonton signs shop.

The beautiful state of British Columbia is home to beautiful scenery, weather, and cities. Road signs are one part of the vast infrastructure supporting the operation of various industries, tourism, and townships. Although often overlooked road and information signs are very important to everyday life in BC.

Northern and Interior BC Companies Can Benefit From SEO Marketing

For many, when they think of northern or interior British Columbia they think of the booming forestry and logging trade. It is true that BC is rich with Industry. Linking all of these businesses to different towns and cities is an intricate highway system. These highways are the lifeblood for many Canadian and US businesses. With this in mind, it comes as no surprise that many companies rely on the highways to continue their day-to-day operations.

In the same way, that the highways connecting these businesses to the rest of the world are a necessity, an Internet presence has emerged as a necessity to any growing business. Due to the nature of the logging and forestry trade, many businesses might run their operations out of isolated towns or be managed from remote logging stations. This makes it even more important for such businesses to maintain a professional website, where potential or existing clients can connect to ascertain information. This could potentially signify more growth for your business in terms of profit, or a means to get ahead of competitors who do not have such an online presence.

As you can gather, it is very important to have a website. However, it is just as important to have your website appear on the top Search Engines. The exposure you can receive from appearing on the first page of one of the popular Engines, for example Google, can be significantly higher than any other marketing tool. The process of tuning your website to appear, or “rank”, higher on a Search Engine is known as Search Engine Optimization (SEO).

SEO Marketing Can Grow Forestry Business

What is SEO? The first page of a Search Engine result will obviously get more views than any other. In turn, the higher you appear on this page will again increase your visibility. There are industry techniques that can be utilized to help the Search Engines value your website higher, affecting how you are ranked in their results. This is the basic premise of SEO – optimizing your logging or forestry company’s website to be more visible.

The benefits of SEO are fairly obvious. Greater exposure to the outside world will result in a greater chance of connecting with high-paying clients. Also, you will be ahead of any company with a weak SEO strategy, potentially leading to a great portion of a market share. Let us take a look at some of the exposure your could be missing out on:

  • The search term, “logging companies in BC”, receives around 110 searches per month.
  • The search term, “forestry companies in BC”, receives roughly 40 searches per month.

The people that are searching for these terms can potentially be your next clients. However, your site needs to be optimized to rank for these terms.

One unique aspect of SEO is that it is mostly performed online. This is a great advantage for remote BC businesses that do not have a presence in Vancouver, Calgary, Edmonton or other major cities. For example, a company based in or around Smithers, Prince George, or Terrace, could contract the services of an SEO company from Vancouver, where they have greater skill and knowledge in this field of marketing. After initial consultations, this work can be carried out online.

In a manner of speaking, the Internet is like a modern highway connecting businesses electronically rather than physically. In turn, Search Engines are like a figurative tollbooth, we have to use them to access this network of benefits. This is why you should look at SEO as an investment for your northern or interior BC company.

More About Smithers and Highways

Nestled among a plethora of hills, valleys, mountains, creeks, lakes and green forests, the town of Smithers is home to a spectacular scenery that beckons all and sundry to savor its stunning vistas that surround it from all directions. At the backyard of the town is Hudson Bay Mountain that towers at a height of about 1650 km. The rather isolated town is a hub for tourists who enjoy its cool, quiet and relaxing atmosphere. With at least a two hours drive from any other nearing town, Smithers is free from noise and disorderliness.

Smitheres BC Road

Edmonton Alberta is at least 1110 km from this beauty while Vancouver BC is 1150 km. With such long distances from neighbors, tourists find Smithers enigmatic. At Smithers, they forget work, memos, phones ringing, nagging spouses, troublesome managers and find life in the stillness and silence that engulfs the town.

Smithers town is also popular as a tourist hub thanks to its lovely seasons. Lovely enough to be called a town of all seasons, it prides in its unique warm summers and snowy winters.The town attracts visitors because of its local musical talent, diverse entertainment programs, classy eatery joints, cozy lodgings and easy access to lovely outdoors making it a one-stop location for people traveling on the Yellowhead Highway. Wild animals have made the backyard of Smithers their home ground thereby making it ideal for tourists to visit and please their eyes with the beauty of wildlife.

The infrastructure in Smithers is top-notch with a sophistication that pleases anyone who visits the place. All the way from communication to road networks, affordable and reliable electricity, Smithers is indeed a place worth praise and visiting. Smithers roads and highways are well-maintained through a constant repair. The authorities also ensure that people drive at the recommended speeds and do not break any traffic laws so as to avoid road accidents.

Though small in size, this 1913 founded Bulkley Valley’s divisional headquarters is populous with over 6000 people enjoying its shelter. Most of its people are the Wet’suwet’en who have embraced contemporary lifestyles while still keeping some of their traditions. However, apart from the Wet’suwet’en people, other people have made Smithers their home making it home to diverse cultures and languages that blend beautifully in unity.